物本物,打造青年潮流新零售科技体验场景

发布日期:2019-07-15 14:53
浏览次数:226
 
微信截图_20190715153129
 
 
策展人:李海明
 
联合策展人:林榕飞
 
策展团队:刘超群、赵思瑶、李玟、康椿林、朱燕妮、陈紫菲
 
参展方:Circle Clean、EPIC POETRY、Filter017、MPK、MYGE、RTHM、Steppyplus、XIETU、Lacar
 
影像制作:Kongcif @Loco技术提供方:阿弗艾德、奇点艺术科技
 
视觉总监:刘超群视觉
 
执行团队:章鱼品牌管理
 
合作机构:圈创造忆公社、CALA、ENERGYWATT、MALA、MONEY MONKEY、半吨、机能变奏者
 
(以上排名不分先后)
 
 
 
 
“物本物”智能集合店是集合多元化智能技术支持打造的,有别于传统无人店的艺术空间。它讲述了每一件物品背后的故事,传递了生命与美的新内涵,是设计灵感和消费交互对话的智能空间。
 
——“物本物”智能技术——
 
。人体感应技术
 
。无线射频技术
 
。近场通讯技术
 
。智能商显技术
 
。RFID感应技术
 
。自助结算技术
 
。三维手势技术
 
 
 
 
作为全国第一家搭载无人科技的智能集合店,
“物本物“把黑格尔的“存在即合理”诠释了个彻底。
 
 
 
 
 
 
——人体感应技术——
 
人体感应技术中,最简单也最常见的是人脸识别技术。全世界都知道人脸识别早已成为无人空间解锁入店的门槛。但它有个bug,就是要先在APP或者小程序上手动上传人脸照片,才能解锁。操作繁琐,又增加手机内存负担。
 
 
 
为此,物本物 改进了生物特征自主感知系统,实现了人脸识别“进化”。每个入店者只要把脸对准ipad扫描仪,等待人脸特征抓取,2秒内即可解锁进店。简单快速到令人吃惊!目前,极少有智能空间能做到如此快速解锁入店喔~~~ 
 
 
 
 
 
——NFC近场通讯技术——
 
除人脸识别技术外,“物本物”智能集合店内的其他智能技术也没有刻意的商业感,只有很强烈的科技感,能让人产生奇妙的情感。比如联结双频标签和系统后台的NFC近场通讯技术。
 
 
这种技术最酷炫的地方是把商品的设计故事、设计理念、设计创意、设计过程、设计师本身、设计品“藏”在一张薄如蝉翼的双频标签里。消费者只要打开NFC手机上的物本物APP,并靠近标签,[嘀]一声即可了解芯片内隐藏的所有信息,发现设计故事。
 
 
 
 
 
 
 
——智能商显技术——

故事最抓人眼球的,除情节外,大抵就是隐藏在情节背后动感。这种动感所呈现出来的,主要是一种青春活力。比如音乐旋律的脉动,比如浮现于屏幕画面的动感。
为了融入这种时尚动感,凸显 “物本物”智能集合店的故事感,物本物引入了时下最ins的智能商显技术——穿透屏技术。这种屏幕一如其名,具有透视功能。人既能在屏上看到商品slogan、基本介绍、酷炫音乐、动态视频,让全感官被调动,又能“穿透”屏幕看到屏后商品。台前闪亮,幕后一样精彩,毫无违和感。
 
 
 
 
 

 
——RFID感应技术——

物本物店内的RFID感应技术主要通过智能穿衣镜展现。智能镜是依托互联网与物联网技术形成的交互式智能显示镜。
 
 
 
它静能清晰显示影像,动如智能手机,具有操作系统,可任由用户安装软件、游戏等程序,实现商品视频、图片与文字的超燃呈现,让人拥有前所未有的“cool”感受。
 
 
 
 
——RFID导购机——
 
RFID导购机是搭载RFID智能托盘,感应交互物件并播放物件相应信息,包括视频、图片、文字等的交互屏媒,满足了“线上+线下”互动往来的需求。具体来看,其功能主要有:交互式营销、兼容3D地图、强扩充性、占地空间小、高安全性。
 
 
同时,其具有兼容3D地图系统、支持触摸滚动、扩充安装客户需求的各种功能配件等功能。
 
 
 
 
 

——自助结算台——

“物本物”便捷体验最强的地方,大抵是其自助结算台了。
在“物本物”所有小空间里,这个空间最简单,色彩最不绚丽,造型和外部时尚感颇足的空间也相对分离。直白地说,缺点艺术感。然而,它却有着最值得人玩味的地方——感应式付款。
 
 
双频标签在这个地方的用处依然强大,一如其信息存储功能。当人带着商品进入自助结算室时,结算室会立即进行人脸识别,感应商品价格,弹出付款码。用户只要扫码付款即可出门。
此处的人脸识别和解锁入门的人脸识别不同,其对消费者身份进行识别后,将会把顾客的生物特征与物本物ID进行绑定,以实现对顾客的身份确认。否则消费者将无法付款出门。
而商品价格感应则主要依靠物本物独家特制的双频标签和交易系统来完成。
 
 
 

——双频标签——

双频标签是世界领先的电子标签,其能完全兼容超高频协议和高频协议,存储容量大,强力抗干扰,不误读与串读,读写稳定,可靠性强,灵敏度高,并且可与手机 NFC 功能进行互动设计。
 
 
 
这一标签还具有三大功能:

01
追根溯源
将双频标签粘贴到商品上,用手持机近距离“扫一扫”,即可实现商品入库。售卖时,用户只需用物本物APP对准商品,便能读取商品信息。
 
02
批量盘点
物本物运营商每天只需手拿手持机经过货架,即可近距离扫描、盘点店内商品剩余量。
 
03
识别结算
每个标签都是唯一码。自助结算台系统能够识别双频标签,准确判断用户消费的商品,并将其和用户人脸衔接起来进行针对性结算。
 
 
若消费者没有选中任何商品,想要空手出门怎么办?
很简单,进入自助结算室,识别人脸,点击“无购物开门”即可出门。但千万别侥幸,拿着物品点击“无购物开门”,系统可是不会搭理你的哟~~
 
 
 
 
——三维手势技术——

为了实现更丰富场景的应用,物本物还引入了三维手势技术。
 
 
 
三维手势技术是在二维图像技术上增加Z轴(目标距离)信息形成的。它主要通过红外摄像头识别用户双手的动作,构建双手立体模型,使用户在虚拟环境实现非接触式虚拟现实交互,进而感知商品三维空间状态,确定自己是否喜欢商品。
 
 
 
 
 
 

科技在进步,时代在发展,我们在创新!
未来,物本物将集合更多神秘黑科技,
用智能科技把握未来和未知,不断丰富用户视界,
给用户带来更便捷、更高效的购物体验!
 
 
Curator: Li Haiming
Co-curator: Lin Rongfei
Curatorial team: Liu Chaoqun, Zhao Siyao, Li Wen, Kang Chunlin, Zhu Yanni and Chen Zifei
Exhibitors: Circle Clean, EPIC POETRY, Filter017, MPK, MYGE, RTHM, Steppyplus, XIETU, Lacar
Image Production: Kongcif@Loco Technology Provider: Avoid, Singularity Art Technology
Director of Vision: Liu Chaoqun Vision
Executive Team: Octopus Brand Management
Cooperative Institutions: Circle Creative Memory Commune, CALA, ENERGYWATT, MALA, MONEY MONKEY, Half Ton, Functional Variator
(The above rankings are in no order)
"Material-Oriented Things" Intelligent Collection Store is built with diversified intelligent technology support, which is different from the traditional art space of no-man's shop. It tells the story behind each item, conveys the new connotation of life and beauty, and is an intelligent space for design inspiration and interactive dialogue between consumers.
—— Intelligent Technology of Material-Oriented and Material-Oriented——
。 Human body induction technology
。 Radio Frequency Technology
。 Near Field Communication Technology
。 Intelligent Quotient Display Technology
。 RFID Induction Technology
。 Self-help Settlement Technology
。 Three-dimensional gesture Technology
As the first intelligent collection store with no technology in China,
"Matter-based-matter" has thoroughly interpreted Hegel's "being is reasonable".
—— Human body induction technology——
Face recognition is the simplest and most common human sensing technology. The world knows that face recognition has long been the threshold for unlocking unmanned space into stores. But it has a bug, that is to upload face photos manually on APP or applet before unlocking. The operation is tedious, and it increases the memory burden of the mobile phone.
For this reason, the object-based object improves the self-perception system of biological features and realizes the "evolution" of face recognition. Every shopkeeper can unlock his or her face into the store in 2 seconds by pointing his or her face at the iPad scanner and waiting for his or her face features to be captured. Simple, fast and amazing! At present, very few smart spaces can unlock stores so quickly.~~~
—— NFC Near Field Communication Technology——
In addition to face recognition technology, other intelligent technologies in the "thing-in-thing" intelligent collection store do not have a deliberate sense of commerce, only a strong sense of technology, can make people produce wonderful emotions. For example, NFC near-field communication technology, which connects dual-band tags and system background.
The most brilliant part of this technology is to hide the design stories, design concepts, design ideas, design process, designers themselves and designs in a thin double-frequency label. Consumers can understand all the information hidden in the chip and discover the design story just by opening the product APP on the NFC mobile phone and getting close to the label.
—— Intelligent Quotient Display Technology——
The most eye-catching story, in addition to the plot, is probably hidden behind the plot of the dynamic. This kind of dynamic feeling is mainly a kind of youthful vigor. For example, the pulsation of music melody, such as the motion of the screen screen screen.
In order to incorporate this fashion sense and highlight the story sense of Wubenwu Intelligent Collection Store, Wubenwu introduced the most in-depth Intelligent Quotient display technology, penetrating screen technology. This screen, as its name suggests, has a perspective function. People can not only see slogan, basic introduction, cool music and dynamic video on the screen, so that the whole senses can be mobilized, but also can "penetrate" the screen to see behind the screen goods. It shines in front of the stage and is as wonderful behind the scenes.
—— RFID Induction Technology——
The RFID sensing technology in Wuben Store is mainly displayed through smart wearing mirror. Smart Mirror is an interactive intelligent display mirror based on Internet and Internet of Things technology.
It can still clearly display images, such as smartphones, with an operating system, allowing users to install software, games and other programs, to achieve the supersonic display of commodity videos, pictures and text, giving people an unprecedented "cool" feeling.
—— RFID Guide Purchaser——
The RFID Purchasing Guide is an interactive screen media which carries the intelligent tray of RFID, senses interactive objects and plays the corresponding information of objects, including video, pictures, text, etc. It meets the needs of "online + offline" interaction. Specifically, its main functions are interactive marketing, compatibility with 3D maps, strong expansion, small space, high security.
At the same time, it has the functions of compatible with 3D map system, supporting touch rolling, expanding and installing various functional accessories required by customers.
—— Self-service clearing desk——
The most convenient experience of "Material" is probably its self-help clearing desk.
Among all the small spaces of "material things", the space is the simplest, the color is the least gorgeous, and the space with adequate modelling and external fashion sense is also relatively separated. Frankly speaking, it has shortcomings in artistic sense. However, it has the most interesting place - inductive payment.
Dual-band tags are still very useful in this area, just like their information storage function. When a person enters the self-service clearing room with goods, the clearing room will immediately carry out face recognition, sense the price of the goods, and pop up the payment code. Users can go out as long as they pay by sweeping code.
Face recognition here is different from unlocking entry-level face recognition. After the recognition of consumer identity, it will bind the customer's biological characteristics with the object ID to realize the identification of customers. Otherwise, consumers will not be able to pay to go out.
The commodity price sensing mainly depends on the unique dual-frequency label and trading system.
—— Dual Frequency Label——
Dual-frequency tag is the world's leading electronic tag, which can fully compatible with UHF and HF protocols, storage capacity.